Our in-house team can offer industry-specific knowledge and creative insight to help you achieve your social media goals. You can then make informed decisions while knowing you are spending your marketing budget on the social media options that work best for you.
Social Media Audit
We feel the best way to succeed in the crowded social media environment starts with an evaluation of your current social media presence. Our findings will give us the insight to make sure your future social media endeavors are successful. If you can deliver relevant content and “social” activity that resonates with your target audience, you will meet your online goals and enjoy a good return on your online marketing investment.
Social Media Strategy
Whether you want to build awareness of your brand, grow the number of customers you wish to engage with or respond to your offers, we can help you define your goals and objectives. All while tying your social media in with your comprehensive marketing plans.
We can develop six or twelve-month social media calendars for clients and suggest different types of content and ways to post, such as infographics, graphics, photographs, videos, animations, announcements, surveys and more. We can also help you identify influencers and possible sources for collaboration and competition, making them part of ongoing content for your calendars.
Continuous social content posting helps to:
Social Media Management
- Drive new customers to your brand
- Deliver better customer service
- Give vital customer insights
- Direct your audience to your website for lead conversion
Social media implementation works best when following a cohesive content strategy. Whether you need us to undertake full, day-to-day social media management or to work alongside your in-house team to provide support and a little extra knowledge, our social media management services can be scaled up or scaled down to suit your needs.
From the start, we look for measurable performance indicators, also known as KPIs. From there, we set benchmarks and reasonable targets. If we take over managing your social media, we will also provide you with a monthly report on activity. This way, you see where your budget is being spent and your return on your investment.
Social Media Advertising
In addition to the more traditional online advertising, we can handle your social media advertising for channels such as Facebook, Twitter, YouTube and Instagram.